Apr 14, 2025

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When a $10 Price Brought Up 10 Years of Guilt

business, Communication, Featured, for solopreneurs, podcast, The Anxious Creative

This was supposed to be a small thing.

Just a quiet $10 price increase. No announcement. No drama. Just me, trying to create a bit more space in my day.

But then the email came. From notmyrealemail@gmail.com.

They said I was greedy. That tipping was uncomfortable. That no one else was getting a raise, so I shouldn’t either.

And even though it was anonymous… it landed. Hard.

Not because they were right. But because deep down, I was already questioning myself.

I thought I’d moved past this stuff. But the truth is—old stories are sneaky. They wait in the shadows. And sometimes it only takes one nudge to bring them roaring back.

This Week’s Podcast Episode Is a Little Different

It’s not about the email. It’s not even about the $10.

It’s about what it stirred up in me. And what it might be stirring up in you.

We’re talking about:

  • The real reason price guilt shows up (and why it’s not really about money)
  • The fear of being seen as too much, too expensive, too selfish
  • Why it’s not your job to manage other people’s wallets
  • And how to stop apologizing for simply honoring your worth

If you’ve ever:

  • Quietly justified your rates
  • Offered friends-and-family pricing to people who aren’t really either
  • Softened your voice when someone asked, “Did your prices go up?”

Then you’re going to feel this one.

And if you’ve ever had to coach yourself into believing you’re allowed to want more— This episode was made for you.

🎧 Click here to listen to the episode

I don’t have a neat little bow to wrap this up today.

Just an invitation.

To come sit with me in this moment. To let this one land. To know you’re not alone if old wounds get poked when you start honoring your worth.

Because growing isn’t always clean. And raising your prices isn’t just a business move. Sometimes it’s a healing one.

 

listen now to this episode below

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I am just a small-town, Canadian gal from the prairies who teaches thousands of creatives around the globe how to earn 6-figures stress-free!

Hey, I’m Dawn!

“Rock Your Business” Course Creator, Host of “The Anxious Creative” Podcast. Named by Salon Magazine as Canada’s #1 women of influence.

Get to know me! :-)

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